Finance Guest Post + Write for Us

Guest posting in the finance niche is a powerful way to establish credibility, drive traffic, and expand your audience. Many finance blogs and websites actively seek guest contributors who can provide valuable insights on topics like personal finance, investing, banking, and financial planning. By contributing well-researched, high-quality articles, you not only gain exposure but also build relationships with industry professionals.

In this guide, we will explore the step-by-step process of finding the right finance blogs, crafting a compelling pitch, and writing a guest post that gets accepted. Whether you’re a finance professional, blogger, or business owner, this guide will help you maximize your guest posting opportunities.

Researching Target Publications

Before you start writing a guest post, the first step is to find the right finance websites that accept guest contributions. Posting on relevant, high-authority sites ensures that your content reaches the right audience and adds credibility to your brand. Here’s how you can research and identify the best platforms:

1. Identifying Reputable Finance Blogs

Not all finance websites accepting guest posts are created equal. You should focus on websites that:

• Have a strong online presence and high domain authority.
• Publish high-quality, well-researched content.
• Attract a relevant audience (e.g., personal finance enthusiasts, investors, business owners).
• Provide clear guest posting guidelines.

Some ways to find these blogs include:

• Google Search: Use queries like:
  • “finance guest post + write for us”
  • “personal finance guest post submission”
  • “investment blogs accepting guest posts”
• Competitor Analysis: Check where finance influencers or competitors have published guest posts.
• Guest Posting Directories: Some websites curate lists of blogs that accept guest posts in different niches.

2. Assessing Audience and Content Style

Once you have a list of potential blogs, take time to analyze them:

• Read recent articles to understand the writing style and tone.
• Check the target audience – are they beginners, experienced investors, or corporate finance professionals?
• Identify common content formats (how-to guides, case studies, opinion pieces, etc.).
• Look at the engagement levels (comments, shares, discussions) to gauge audience interest.

3. Understanding and Following Submission Guidelines

Most finance blogs have specific guest post submission guidelines. These may include:

• Preferred topics or categories.
• Word count and formatting requirements.
• SEO best practices (e.g., keyword usage, linking policies).
• Author bio and backlink policies.

Ignoring these guidelines can lead to immediate rejection. Carefully review and follow the instructions to improve your chances of acceptance.

Crafting a Compelling Pitch

After identifying finance blogs that accept guest posts, the next crucial step is to craft a compelling pitch. A well-written pitch increases your chances of acceptance by demonstrating professionalism, expertise, and a clear understanding of the publication’s audience.

1. Personalizing Your Outreach

Editors receive numerous guest post requests, so a generic email is likely to be ignored. Personalization can make a significant difference:

• Address the editor by name (check the website or LinkedIn for details).
• Mention a specific article from their site that you found valuable.
• Explain why you’re interested in contributing to their platform.

Example of a Personalized Opening:
“Hi [Editor’s Name],
I recently read your article on [Topic] and found your insights on [specific point] very useful. I particularly liked how you [mention something unique about their content]. Inspired by your work, I’d love to contribute a guest post that aligns with your audience’s interests.”*

2. Demonstrating Your Expertise

Editors want guest posts from credible writers. Briefly introduce yourself and highlight your relevant experience:

• Mention your background in finance (if applicable).
• Share any previously published articles on reputable sites.
• Provide a link to your portfolio, blog, or LinkedIn profile.

Example:
“I’m a financial analyst with over five years of experience in investment strategies and personal finance. My work has been published on [Finance Website], and I actively share insights on my blog, [Your Website].”

3. Proposing Unique and Relevant Article Ideas

Your pitch should include 2-3 well-thought-out topic ideas that are:

• Relevant: Align with the publication’s content and audience.
• Unique: Offer a fresh perspective on a commonly discussed topic.
• Actionable: Provide practical advice for readers.

Example Topic Ideas:

1. “Smart Budgeting Strategies for Millennials: How to Build Wealth in Your 20s”
2. “The Psychology of Investing: How Emotions Impact Financial Decisions”
3. “A Step-by-Step Guide to Tax Planning for Small Business Owners”

You can present your topics like this:
“I believe your readers would find value in the following article ideas:
1. [Title] – Brief description of what the article will cover.
2. [Title] – Brief description.
3. [Title] – Brief description.*

Would you be interested in any of these topics? I’m happy to tailor them to your requirements.”*

4. Keeping It Concise and Professional

Editors have busy schedules, so your pitch should be:

• Short and to the point (150-250 words).
• Well-structured with clear sections.
• Free of grammar or spelling errors.

5. Ending with a Call to Action

Conclude your pitch with a polite and clear call to action:
“Let me know if any of these topics interest you, and I’ll be happy to send a draft for your review. Looking forward to your thoughts!”

Writing High-Quality Content

Once your pitch is accepted, the next crucial step is writing a high-quality finance guest post that meets editorial standards and provides real value to readers. A well-crafted article enhances your credibility, increases the likelihood of publication, and helps establish long-term relationships with finance websites.

1. Focus on Providing Value

Finance is a technical field, and readers seek actionable insights. Your article should:

• Address a specific problem or topic with practical solutions.
• Provide data-driven insights, examples, and expert opinions.
• Be engaging, clear, and easy to understand, even for non-experts.

Example: Instead of writing “Investing in stocks can be risky,” provide a concrete takeaway: “A diversified portfolio reduces risk. For example, a mix of 60% stocks and 40% bonds can offer stability while maintaining growth potential.”

2. Maintain Clarity and Accuracy

Since financial topics can be complex, your writing should be:

• Clear and straightforward: Avoid unnecessary jargon and explain technical terms.
• Well-structured: Use headings, bullet points, and short paragraphs for readability.
• Factually accurate: Always double-check financial figures, laws, and statistics.

💡 Tip: Use real-life examples, case studies, or success stories to illustrate key points.

3. Follow a Strong Article Structure

A finance guest post should have a logical flow:

• Introduction: Hook the reader by addressing a common problem or trending topic.
• Main Body: Break the content into clear sections with actionable advice.
• Conclusion: Summarize key takeaways and, if allowed, include a subtle call to action.

Example Outline for a Finance Guest Post:
💰 Title: “5 Smart Investment Strategies for Beginners”

• Introduction: Why beginners struggle with investing and the importance of smart strategies.
• Strategy 1: Start with Index Funds – Explanation, benefits, and real-world examples.
• Strategy 2: Understand Risk vs. Reward – How to assess risk tolerance.
• Strategy 3: Automate Your Investments – Benefits of auto-deposits and robo-advisors.
• Strategy 4: Diversify Your Portfolio – Importance of asset allocation.
• Strategy 5: Think Long-Term – The power of compound interest.
• Conclusion: Recap of key strategies and encouragement to take action.

4. Optimize for SEO Without Overstuffing Keywords

To increase visibility, follow basic SEO practices:

• Naturally incorporate relevant keywords (e.g., finance guest post, investing tips, personal finance).
• Use subheadings (H2, H3) and bullet points for better readability.
• Include internal and external links to authoritative sources.

💡 Tip: If permitted, link back to a relevant article on your own website to drive traffic.

5. Cite Sources and Use Data Responsibly

Accuracy is critical in finance content. Always:

• Link to reputable sources (e.g., government websites, financial institutions, research studies).
• Avoid making unverified claims.
• If using statistics, mention the source (e.g., “According to a 2023 report by Forbes, 70% of millennials prefer robo-advisors for investing.”).

6. Edit and Proofread Before Submission

Before sending your draft:
✅ Run a grammar and spell check (use tools like Grammarly).
✅ Read it aloud to ensure clarity and flow.
✅ Check for proper formatting and adherence to guidelines.

Adhering to Editorial Standards

Even a well-written finance guest post can get rejected if it doesn’t meet a website’s editorial standards. Editors expect polished, relevant, and properly formatted content that aligns with their guidelines. Here’s how to ensure your submission is accepted without unnecessary revisions.

1. Follow the Blog’s Writing Guidelines

Each website has specific rules regarding formatting, tone, and structure. Carefully review their guest post submission guidelines before finalizing your article. Common editorial requirements include:

• Word Count: Most finance blogs prefer articles between 1,000–2,000 words.
• Tone & Style: Some websites prefer a formal and data-driven approach, while others allow a more conversational style.
• Formatting: Proper use of headings (H2, H3), bullet points, and short paragraphs for readability.
• Linking Policy: Some blogs allow backlinks in the content, while others restrict them to the author bio.

💡 Tip: If the guidelines are unclear, analyze the site’s existing articles to get a sense of their structure and tone.

2. Avoid Promotional or Overly Salesy Content

Many finance blogs accept guest posts to provide value to their audience, not to promote businesses. Avoid:
🚫 Excessive self-promotion or marketing pitches.
🚫 Overloading links to your own website or services.
🚫 Writing content that lacks real value or depth.

Instead, focus on delivering actionable insights, and if backlinks are allowed, place them naturally in relevant parts of the article.

3. Maintain a Professional and Authoritative Tone

Since finance is a serious topic, credibility is key. Your content should:
✔ Use well-researched facts and data.
✔ Cite reputable sources (e.g., financial institutions, government websites).
✔ Avoid making exaggerated claims or misleading statements.

Example:
❌ “Investing in cryptocurrency will make you rich overnight!”
✔ “Cryptocurrency can be a high-risk, high-reward investment. A 2023 study by Bloomberg found that 60% of crypto investors experienced volatility-related losses.”

4. Include a Well-Written Author Bio

Most guest post opportunities allow for an author bio, where you can introduce yourself and (if permitted) include a link to your website or social media. A strong bio should be:

• Concise: 2-3 sentences highlighting your expertise.
• Relevant: Mention your background in finance or writing credentials.
• Optimized: If allowed, include a link to your website or LinkedIn.

Example Author Bio:
“John Doe is a financial analyst and blogger specializing in investment strategies and personal finance. His work has been featured on [Website Name]. Connect with him on [LinkedIn] or visit his blog at [YourWebsite.com].”

5. Submitting Your Guest Post Professionally

When sending your article, follow proper email etiquette:
✅ Attach the article in the preferred format (Google Docs, Word, or HTML).
✅ Use a professional subject line: “Guest Post Submission: [Article Title]”
✅ Include a short, polite message:

Example Submission Email:

Subject: Guest Post Submission: [Article Title]

Hi [Editor’s Name],

Thank you for accepting my guest post pitch on [Topic]. Please find my completed article attached as per your guidelines. Let me know if any revisions are needed. Looking forward to your feedback!

Best regards,
[Your Name]
[Your Website or Social Media]

Post-Publication Strategies & Maximizing Your Guest Post’s Impact

Getting your finance guest post published is a significant achievement, but the work doesn’t stop there. To maximize its impact, you should actively promote your article, engage with readers, and leverage it for long-term benefits. Here’s how:

1. Promote Your Guest Post Across Multiple Channels

To increase visibility and drive more traffic to your guest post, share it across various platforms:

• Social Media: Post on LinkedIn, Twitter, Facebook, and finance-related communities.
• Email Newsletter: Share the article with your subscribers, highlighting key insights.
• Finance Forums & Groups: Engage in discussions on Reddit (r/personalfinance, r/investing), Quora, or Facebook finance groups.
• Medium & LinkedIn Articles: Write a summary and link back to the full article.

💡 Tip: When sharing on social media, tag the website and editor to show appreciation and increase engagement.

2. Engage with Readers in the Comments Section

Many finance blogs have an active comments section where readers ask questions or share their opinions. Stay engaged by:

✔ Responding to comments promptly.
✔ Providing additional insights or clarifications.
✔ Encouraging further discussion by asking follow-up questions.

💡 Example:
A reader comments: “I like your point about diversifying investments, but what do you think about crypto diversification?”
You can reply: “Great question! While crypto can be a part of diversification, it’s crucial to manage risk. A balanced approach could be allocating only 5-10% of your portfolio to crypto assets.”

3. Repurpose Your Content for Additional Exposure

Maximize the reach of your guest post by repurposing it into different content formats:

• Create an Infographic: Summarize key points in a visually engaging way.
• Record a Video Summary: Share insights on YouTube, TikTok, or Instagram Reels.
• Write a Twitter Thread: Break down the main points in bite-sized tweets.
• Turn it into a Podcast Topic: Discuss the article in an audio format for a broader audience.

4. Build Long-Term Relationships with Editors & Websites

One guest post can open doors for more opportunities. Maintain a good relationship with the website editor by:

✔ Thanking them after publication.
✔ Sharing the post and tagging them on social media.
✔ Asking if they’re open to more contributions in the future.
✔ Suggesting collaboration ideas (e.g., a follow-up article, interview, or webinar).

💡 Tip: Consistently contributing high-quality content to a few finance websites can establish you as a trusted expert in the industry.

5. Track the Performance of Your Guest Post

Monitor how well your guest post is performing by checking:

• Website Analytics: If you have access, review traffic, engagement, and backlinks.
• Social Media Metrics: Check shares, comments, and mentions.
• Google Search Rankings: See if the article is ranking for relevant keywords.
• Referral Traffic to Your Website: If you included a backlink, track how much traffic it generates.

💡 Use tools like Google Analytics, Ahrefs, or Ubersuggest to track guest post performance.

Final Thoughts

Writing a finance guest post and getting it published is just the beginning. By actively promoting, engaging with readers, and building relationships with finance blogs, you can maximize the impact of your guest post and establish yourself as a thought leader in the finance industry.

Conclusion

Writing a finance guest post + write for us article is more than just submitting content—it’s about providing value, building credibility, and leveraging the opportunity for long-term benefits. From identifying the right websites and crafting a compelling pitch to writing high-quality content and engaging with readers, each step plays a crucial role in maximizing your success.

By following this guide, you can:
✅ Find the best finance blogs accepting guest posts.
✅ Write an insightful, SEO-optimized article that stands out.
✅ Ensure your submission meets editorial standards.
✅ Promote your guest post for maximum visibility.
✅ Build lasting relationships with finance editors and websites.

Guest posting is a powerful strategy to boost your authority in the finance industry, improve your website’s SEO, and expand your professional network. Stay consistent, keep refining your writing, and soon, you’ll establish yourself as a trusted voice in the financial space.

🚀 Now it’s your turn! Start researching finance guest post opportunities, craft your pitch, and take the first step toward publishing your next finance article.